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Brochures typically are printed to a flat size of 8 1/2" x11" or 11"x17". The folding of your brochure can have a significant impact on its look, feel and functionality.
Rack Cards are usually printed or folded to 4 x 9".
The number and types of folds (bifold or half-fold, trifold, Z-fold) selected in your layout enable you to create a variety of print communications. For instance, tri-fold an 8 1/2" x 11" sheet to create a 6 panel or page (3 front and 3 back) brochure which can also be designed as a self-mailer. Fold an 11" x 17" sheet in half to create a 4-page 8.5 x 11" brochure or catalog.
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